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What is Competitive Equilibrium? Meaning and Examples

Definition The concept of Competitive Equilibrium can be defined as an equilibrium condition where the objective of profit maximization of the firm and the aim of utility maximization of the consumers...

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18 Most Expensive Bikes in the world

Have you come across a genuine bike lover? You will realize that they are crazy about their vehicles. This is a hard fact that guys simply love their bikes more than anything in this world. The roar...

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Who are Non exempt Employees? Definition, Meaning and Examples

Definition of Non-Exempt Employees Employees who work as per the FLSA (Fair Labor Standards Act) regulations are defined as Non-Exempt Employees. FLSA decides the minimum wage and overtime laws for...

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The Best Inbound Marketing Campaign Templates and Examples to Get Better Results

Inbound marketing is everywhere. It’s one of the best strategies marketing teams can deploy to increase results. Why? Because it is focused on moving people down the marketing funnel. Its purpose is...

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This Is How To Nail Product Positioning So Customers Get It, Buy It, Love It...

The success of your company depends on the marketing you do, how you choose to present the benefits of a product or service, and which audience to target. How you position a product or service can...

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What are Staple Goods? Definition, Meaning and Examples

Definition of Staple Goods The term staple goods refers to those specific consumer goods that are consumed by the people on a regular basis and thus are bought regularly.  These goods that are...

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What is Opportunity Cost? Meaning, Examples and Calculations

A person can lose many opportunities over a period of time. Every opportunity lost is a cost. What is your next best option? Should I spend my time, money or effort elsewhere that will prove more...

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Learn How To Do A Competitive Analysis In Three Easy Steps + Template

So your boss has come to you and said you need to do a competitive analysis. Maybe you've never done one before, or maybe it's been a while and you need to brush up on your skills before you conduct...

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What is Macromarketing? Definition, Meaning and Examples

Definition of Macromarketing The concept of Macromarketing can be defined as the marketing policies, strategies, and objectives that have an influence on the society and the economy of the nation as a...

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The Best Way to Organize an Effective Email Marketing Strategy

Managing email marketing successfully isn't easy - especially when you have multiple email initiatives going at once. The value of email marketing is undeniable, so it's not surprising that many...

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Why being an entrepreneur is hard and truth nobody can tell you - Thrive Global

smbblog: Entrepreneurship is indeed rewarding, fun and freeing. But there is a  strange side to entrepreneurship that no one likes to discuss about much. Being an entrepreneur can be...

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Engineer today, entrepreneur tomorrow: How fintech is leveling the...

smbblog: Many of the founders of todays top unicorns werent computer science majors or holding distinguished MBAs–Evan Spiegel of Snapchat studied product design, while mobile trading app Robinhoods...

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Digital marketer Mailchimp bans anti-vaccination content

smbblog: Digital marketer Mailchimp has removed several anti-vaccination activists from its platform and will no longer provide services to newsletters that push anti-vaccination content. Chief...

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Experts Gather to Disrupt Financing for Women Entrepreneurs

smbblog: Diana International Impact Day convened more than 250 leaders dedicated to changing the landscape of financing women entrepreneurs. Chief Operating Officer’s insight: Entrepreneur Coach

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Closing the Digital Divide: How Comcast-NBCUniversal Does Community Impact —

Comcast-NBC Universal Foundation’s work on the digital divide, as well as its other philanthropic efforts, focuses strongly on communities where the company has a presence. Here’s an inside look at...

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What we talk about when we talk about digital inclusion – Part 1

This article focuses on Digital Inclusion and how market leaders need to come forward to help people from disadvantaged and diverse sections of the society… Chief Operating Officer’s insight:...

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UNESCO-UNEVOC UNESCO-UNEVOC Virtual conference on Inclusion in technical and...

UNESCO-UNEVOC Virtual Conference on ‘Inclusion in technical and vocational education and training’ Organized in collaboration with UNESCO’s Global Education Monitoring Report (GEMR), moderated by...

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Speech at the CBI Diversity and Inclusion Conference

Alok Sharma addresses leading employers on the government’s initiatives to support disadvantaged groups into work and support greater diversity. Chief Operating Officer’s insight: Diversity in Science

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AI “principles” need refinement

It is hard to find a cluster of technologies that might change our societies more in the coming decades than artificial intelligence.​ These technologies can… Chief Operating Officer’s insight:...

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The Importance of a Clear Diversity Statement in Tech

In recent years, we’ve seen a pronounced shift in the conversation around Diversity and Inclusion in the business world.An ever-growing number of organizations, from budding startups to Fortune 500...

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