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7 Sales Presentation Tips and How to Prepare one

Sales presentation, which is also known as the pitch, is the talk which is done to persuade or convince someone to buy something. The sales presentation is designed to close the sales of a product or...

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Contact Manager – Definition, Meaning, Objectives, Features, Advantages

The contact manager is defined as a software program that has a contact-centric database to track communication and information activities associated with contacts. It is an integrated approach where...

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Aggregate Planning – Definition, Importance, Strategies and Advantages

Aggregate planning is defined as a planning method in the production process. It is also considered a marketing activity that is used for determining the required resource capacity to meet expected...

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Advertising Strategy – Definition, Meaning, Types and Steps

If you want your customers to choose your product over your competitors’ product, then you are required to reach your customers in the right way and create awareness about your product. You need the...

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How to Create Successful Social Media Video Ads That Go Viral Using...

How can marketers create successful social media video ads that go viral and generate intentional results via an iterative approach? There are no bad ideas! Today’s guest is Travis Chambers of Chamber...

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Amalgamation – Definition, Types, Advantages, Disadvantages

The terms like amalgamation, merger, and acquisition are used when two or more companies decide to come together to form a new entity. However, it is common for people to get confused with the exact...

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What is Body Image? 7 Tips For Improving Body Image

Body image is understood as- how one perceives his or her own physical body, and the kind of attitude one has towards the physical self. The physical body includes size, appearance, and shape, while...

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Image Advertising – Meaning, Benefits, Objectives, Examples

Image advertising can be understood as a form of native advertising in which ads are placed on the images on web pages or the internet. Image advertising offers less intrusive and more native exposure...

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Sales Agreement – Meaning, Components and Samples

Sales Agreement can be understood as a contract in which Seller and Buyer agree upon the terms and conditions of the purchase. You must have gone through different terms such as Purchase Contract,...

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Socialisation – Definition, Meaning, Elements, Types, Features

Socialisation is defined as a process of learning in life that directly or indirectly influences the actions, beliefs, and behaviour of a human being. It encompasses the ideologies and norms of...

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How to Market a Referral Program to Your Customers Using the Four Laws of...

Some of the best referral programs in the world are run by marketing managers with little or no advertising budget, including Tesla. Consider your current marketing plan and imagine what that might...

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Organisational Hierarchy – Definition, Meaning, Examples, Advantages

Definition of organisational hierarchy The term hierarchy in an organization means the pecking order in the chain of command. Here every position along with all the pertaining rules and regulations...

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Organisational Chart – Definition, Meaning, Types, Advantages

Definition of an organization chart The Organisational chart is defined as a diagram that visually displays the ranks and relationships of job positions in the company. It is used to show the...

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Organisation Development – Definition, Objectives, Features, Importance

Organization development is defined as a systematic approach to boost the effectiveness of an individual as well as a business entity. It is planned and designed to solve relevant issues that harm the...

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Value Stream – Meaning, Concepts, Elements and Misconceptions

When you run a business, your priority is creating a product that fits well with the requirements of your target customers. Your Value Stream will be those steps that will help you create an offer...

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What is Place Marketing? Definition, Meaning and variables

Marketing plays an essential role in the success of every kind of business. Good marketing can do wonders for a business. It can set trends, change the perception and create demand for a product or...

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9 Types Of Pollution And 9 Causes of Pollution

It is surprising to note that as much as 50 percent of deaths in the world today are somehow associated with different kinds of pollutions. Be it air, water, or land pollution, the hazards are too...

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3 Easy Ways to Find Social Media Topics To Boost Engagement and Shares

Running a professional social media account isn’t like your own personal Instagram. With social media representing a cornerstone of many companies’ digital marketing strategy, it’s crucial to pull it...

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How to make a Sales Pitch?

The sales pitch is defined as the attempts to negotiate and persuade someone to close the deal, finally leading to the sale of the product or service. In business terms, a sales pitch is usually the...

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Span Of Control – Definition, Meaning, Factors, Examples

What is Span of Control? Span of Control can be defined as the total number of direct subordinates that a manager can control or manage. The number of subordinates managed by a manager varies...

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