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Team Management – Meaning, Importance, Types, Examples

Planning to start a business or being ready for a management job profile and confused how you will manage the individuals with different skills, inclinations, lifestyles and belief systems? Then Team...

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What is Steeple Analysis? Meaning and Factors

Steeple analysis is one of the many strategic planning tools used by organizations for their strategic positioning in the market. Most companies use the Steeple analysis method along with SWOT...

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Money Back Guarantee – Meaning, Pros And Cons

Have you ever returned a product that you bought from any site? Well, if you have, then you must have seen that there is a money-back guarantee that is provided on some of the products that you buy....

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Test Marketing – Introduction, Benefits And Disadvantages

To check the viability of any product or campaign before its actual launch in the target market or mass market, Test Marketing is used. In this post, we are going to talk about what is test marketing...

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How Your Marketing Calendar Will Improve Project Visibility and Control

As you begin to add projects to CoSchedule, the Marketing Calendar will become the backbone of your marketing process. It will support you and your team as you take control of your marketing. There’s...

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Self Actualisation – Meaning, Need, Importance

When it comes to utmost bliss and satisfaction, spiritual growth is considered the most crucial factor. Spiritual awakening is nothing but being aware of the self- it enables oneself to answer ‘Who am...

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7 Steps To Conduct A Sample Survey

The sample survey is defined as the process or study in which the data is obtained from a small representative population which is then estimated and applied to the entire population attribute....

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10 Strategies to Minimize Waiting Time of Customer

Waiting time is defined as the time in which a person has to wait to acquire a specific service or action after placing a request for it. It is the time interval that is needed actually to make the...

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Advertising Campaigns – Elements, Types and Best Campaign Examples

A series of Advertisement messages which have a single idea or a message or a theme is called an advertising campaign. The sole purpose is the mix of integrated marketing communication. Many different...

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What is Organisational structure and its Characteristics?

An organisational structure is a working system followed in an organisation. It defines how day-to-day activities in an organisation will be performed and how the information will flow in the...

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Leader Pricing – Meaning, Pros And Cons

An adequate system of price setting is fundamental for any independent venture to survive in this competitive world. Adding overall revenues and advertising techniques, pricing policies make a...

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Hot Desking – Meaning, Factors, Advantages and How to Implement

In current times, every workplace has its employees using laptops, tablets, and smartphones to perform a wide range of tasks. Thus it is natural that the working environment is significantly changing,...

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Organisational Design – Definition, Meaning and Examples

Definition of Organisational Design Organisational Design, as the name suggests, is defined as a process of identifying and designing the organizational structure. It reflects the efforts of a company...

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Discount Store – Definition, Features, Advantages, Disadvantages

What is a discount store? Retailers adopt different methods to attract customers. Because of this reason, different formats of retail stores were introduced, such as warehouse stores, department...

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Crisis Management – Meaning, Need, Steps and Examples

Want to have a great plan that can safeguard your business from sudden emergencies, unexpected or disruptive events? Then incorporating foolproof Crisis Management Strategy for your business will help...

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Cost Efficiency – Meaning, Components, Analysis and Steps

Cost efficiency is the ration of the cost to the output. In terms of an organization, it is every business’s objective to lower their expenses....Read more » The post Cost Efficiency – Meaning,...

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Content Analysis – Types, Importance, Advantages and Steps

Content Analysis is a research method used to determine a specific pattern of words and concepts given within the text or set of documents. The...Read more » The post Content Analysis – Types,...

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Frictional Unemployment – Definition, Causes, Effects and Reduction

Unemployment word has a negative connotation. The high unemployment rate implies a weaker economy. However, frictional unemployment is different from other types of unemployment, and...Read more » The...

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Buyer Remorse – Meaning, Reasons and Prevention

So you spent some amount of cash on something you THOUGHT you needed — to acknowledge later you could have left it. Well done! You...Read more » The post Buyer Remorse – Meaning, Reasons and...

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Leadership Development – Definition, Meaning, Elements, Advantages

Definition of leadership development Leadership development is defined as a process that involves participating in activities to become a better leader. This program is meant...Read more » The post...

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